{"product_id":"ebisu-womens-hoodie","title":"Ebisu Womens Hoodie","description":"One of Japan's oldest gods has a brewery named after him, a upscale Tokyo neighborhood built around that brewery, and a face so recognizable he appears on cans of beer sold at convenience stores nationwide — and most people drinking that beer have no idea they're toasting a 1,500-year-old fishing deity.\n\nEbisu (恵比寿) is one of the Shichifukujin — the Seven Lucky Gods of Japanese mythology — and uniquely, he is the only one considered to be of purely Japanese origin rather than imported from Buddhist or Hindu traditions. Often depicted as a cheerful, rotund fisherman holding a sea bream and a fishing rod, he embodies wealth through honest labor and joyful prosperity. His name likely derives from 'Hiruko,' a child of the creator gods Izanagi and Izanami. His association with the sea made him a patron saint of coastal communities, and his laughing face became a symbol of abundance across merchant culture in the Edo period.\n\nToday, 恵比寿 is inseparable from Yebisu Beer, brewed at the site since 1890, and the chic Ebisu district in Shibuya, Tokyo — home to upscale restaurants, the Tokyo Metropolitan Museum of Photography, and some of the city's most stylish street fashion. The duality is quintessentially Japanese: a smiling ancient god quietly presiding over craft beer gardens and luxury boutiques, blending the sacred with the thoroughly modern without anyone finding that the least bit strange.\u003cbr\u003e\u003cbr\u003e恵比寿は「えびす」と読みますが、実はこの神様、七福神の中で唯一「日本生まれ」とされているんです。他の六柱はインドや中国由来なのに、恵比寿だけが純粋な国産神という、ちょっと誇らしい事実をご存知でしたか？\n\n語源をたどると面白くて、「夷（えびす）」という言葉には「外の者・よそ者」というニュアンスがあります。海の向こうから流れ着いた漂着神として信仰されたのが始まりで、漁師たちが浜辺に打ち上げられた謎めいたものをエビス様として祀ったのが起源とも言われています。つまり「ありがたい外来のもの」という逆説的な意味が込められているんです。\n\n現代では渋谷区の恵比寿というオシャレな街のイメージが強すぎて、神様としての側面が薄れがちですよね。でも実は、居酒屋チェーンや地方の商店街でいまも「えびす講」が毎年行われており、SNSでも「#えびす講」として地味に盛り上がっています。アニメ『ノラガミ』でも恵比寿が登場し、若い世代が改めてその存在を知るきっかけになりました。","brand":"Gaijin Smash","offers":[{"title":"Black \/ S","offer_id":43204393173097,"sku":"ebisu-womens-hoodie-s-black","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":43204393205865,"sku":"ebisu-womens-hoodie-m-black","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":43204393238633,"sku":"ebisu-womens-hoodie-l-black","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":43204393271401,"sku":"ebisu-womens-hoodie-xl-black","price":65.0,"currency_code":"USD","in_stock":true},{"title":"White \/ S","offer_id":43204393336937,"sku":"ebisu-womens-hoodie-s-white","price":65.0,"currency_code":"USD","in_stock":true},{"title":"White \/ M","offer_id":43204393369705,"sku":"ebisu-womens-hoodie-m-white","price":65.0,"currency_code":"USD","in_stock":true},{"title":"White \/ L","offer_id":43204393402473,"sku":"ebisu-womens-hoodie-l-white","price":65.0,"currency_code":"USD","in_stock":true},{"title":"White \/ XL","offer_id":43204393435241,"sku":"ebisu-womens-hoodie-xl-white","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ S","offer_id":43204393500777,"sku":"ebisu-womens-hoodie-s-red","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ M","offer_id":43204393533545,"sku":"ebisu-womens-hoodie-m-red","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ L","offer_id":43204393566313,"sku":"ebisu-womens-hoodie-l-red","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ XL","offer_id":43204393599081,"sku":"ebisu-womens-hoodie-xl-red","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/4760\/2025\/files\/backLogo-hoodie-white_1d2746b0-d0a6-4617-9681-8c41beec5b7d.webp?v=1778183781","url":"https:\/\/8n1yma-er.myshopify.com\/products\/ebisu-womens-hoodie","provider":"Gaijin Smash","version":"1.0","type":"link"}